Radio.
A collection of radio spots I have written and produced for various Amazon campaigns.
Values 2024/5.
Amazon wanted to highlight its value range and show customers that low prices doesn’t have to mean low quality. I used provocative music and copy to romanticise the customer experience of falling in love with their product.
Spring Sale 2023.
For their yearly Spring Sale event, Amazon brought their Christmas Yeti back to embrace the springtime. Sticking to this theme, I wrote our favourite Yeti fully embracing the return of spring with the help of 40%.
Early Black Friday 2021.
As part of their previous ‘dream big’ strategy, Amazon wanted to show it’s customers how they can can transform into anything they want with the help of their Black Friday deals.
Spring Sale 2021.
For their Spring Sale 2021 event, Amazon wanted to highlight their deal event, while emphasising that they can deliver (almost) anywhere.